Paul Sieka. Design, Branding, Art Direction.
Paul Sieka. Design, Branding, Art Direction.
Southern Comfort Label Detail
Southern Comfort Product Family
Southern Comfort Identity
Southern Comfort Brand Book

Bringing the eclectic liqueur back to its Crescent City roots.

Cue, Inc

 

Role: Lead Designer, Art Director, Brand & Design Strategy
Creative Direction: Alan Colvin
Illustration: Christian Northeast
Copy: Lisa Pemrick